AN APPLIED R&D LAB
Tools for human superagency.
We believe artificial intelligence is a transformational technology because it makes intelligence a resource, something that can be acquired and directed. Agency is causal power, the ability to make things happen in the world, and people and organizations expand it by building structures that act on their behalf. Superagency is agency expanded with machine intelligence, and Idyllic Labs builds tools for it: tools that shorten the distance between wanting something to exist and it existing, and that bring out potential in people that would otherwise stay dormant.
We use everything we build ourselves first, and we publish what we learn.
PROJECTS
PLATFORMBusibodyInfrastructure for businesses operated by AI agents. It handles incorporation, banking, payments, and email, and the owner approves anything consequential. Each business is a more granular startup, cheap enough to run that a niche too small or too short-lived to justify a person’s time can still be worth operating.WRITING
2026 ESSAYIntelligence is waterIntelligence behaves like water. It presses on every surface it touches, passes through whatever opening exists, and takes the shape of its container, so the container sets the quality of what comes out.2026 ESSAYThe agent bodyA product that can do anything gives you nothing to optimize and nothing to trust. An agent becomes a product when it has a body: a boundary separating inside from outside, and parts that persist after the model call returns.2026 ESSAYThe granular startupSteve Blank called a startup a temporary structure that searches for product-market fit. When agents supply the labor, the search gets cheap enough for markets that could never repay a person's time.All writing →